Carbon pricing. 🌿 Most people have heard of it. But do you know what it is???
My appeal for #CarbonPricing and how PayGreen introduces it as well as eliminates the only downside of it at the same time.
In the face of the climate crisis, we are all more dependent than ever on the need for sustainable action, new technologies and thus greenhouse gas reduction. Our options for reducing the CO₂ footprint are, for example, to offset our emissions through compensation or the active introduction of carbon pricing. 🌿
In my interactions with people, I notice time and again that the principle of CO₂ offsetting is now firmly established among them. On many online platforms or even when booking a flight, people are now given the opportunity to offset their CO₂ emissions with an additional chunk. PayGreen is also quickly associated with this, but only a tiny part of PayGreen is compensation!
Less well known is the principle of carbon pricing. It refers to the introduction of levies or charges on the emission of greenhouse gases to create incentives for companies to reduce their emissions and promote new technologies. Critics see it as adding costs and making products more expensive.
PayGreen actively introduces carbon pricing across the board at no additional cost to society. On the contrary: Ecological products become even more cost-efficient with PayGreen and thus contribute to cost truth. 😎 🌱
PayGreen does this in the form of transaction fees to their online stores while remaining completely free for consumers. Online stores already have to pay these transaction fees for credit cards and other payment methods. With American Express or PayPal, among others, they are fees around 3%. With PayGreen, low-CO₂ online stores have low transaction fees of up to less than 1% and thus incentives to save money by reducing the CO₂ emissions of their operations and their products and services. In addition, existing fees are used for carbon pricing and no additional costs are incurred by the business.
Accordingly, PayGreen clearly focuses on carbon pricing. Explaining it in a few sentences is always difficult. If you want to learn more about carbon pricing and PayGreen, you are welcome to join one of our investor webinars in a few weeks. You can find information on our PayGreen website.
Have you already had experience with CO₂ compensation or carbon pricing? What do you think of the PayGreen idea? Thank you for your feedback.
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